Principles of Creative Cooperation
What is synergy? Simply defined, it means that the whole is greater than the sum of its parts. It means that the relationship which the parts have to each other is a part in and of itself. It is not only a part, but the most catalytic, the most empowering, the most unifying, and the most exciting part.
The creative process is also the most terrifying part because you don’t know exactly what’s going to happen or where it is going to lead. You don’t know what new dangers and challenges you’ll find.
It takes an enormous amount of internal security to begin with the spirit of adventure, the spirit of discovery, the spirit of creativity. Without doubt, you have to leave the comfort zone of base camp and confront an entirely new and unknown wilderness. You become a trailblazer, a pathfinder. You open new possibilities, new territories, new continents, so that others can follow.
Covey, Steven. (1989, 2004). The 7 habits of highly effective people: Powerful lessons in personal change. Simon & Schuster. New York, NY.
